In a nutshell: A new fad is sweeping social media, particularly TikTok—deepfake memes. These viral videos feature various famous and unfamous personalities singing “Baka Mitai,” a Karioki song heard in a few of the Yakuza video games.
The memes are relatively simple to make, and San Francisco video-editing startup, Kapwing, even created a step-by-step tutorial (below) showing how to do it. The method uses a target image, a template video, two Tar files, and a Python script. The how-to video has only been posted for less than a month and is already approaching half a million views.
“There’s a fine line between using deepfakes for entertainment and memes, and using them for harm,” says Grace Windheim, Kapwing’s YouTube channel manager. “In this tutorial, I’m saying, ‘This is how you make this particular deepfake.’ But the scary thing about the script is it can just be applied to make any type of deepfake you want.”